Seoul ePrix
Designed digital, social, and event-facing touchpoints for the 2022 Seoul E-Prix, a two-day Formula E World Championship event held at Jamsil Sports Complex with 49,500+ attendees. Covered an integrated digital event platform, live social communications, partner coordination, and branded print/motion assets across campaign, ticketing, merchandise, content, and pop-up touchpoints.
Project
Sport and Entertainment
Company
Formula E Korea
Year
2021 - 2022
Digital Event Platform
Planned and designed an integrated event platform covering ticketing, editorial content, merchandise e-commerce, and community features.
Live Social Communications
Managed social channels with 8,200+ followers, supporting live updates across race results, announcements, and on-site guidance.
Offline Event & Pop-up Touchpoints
Delivered branded print and motion assets for event communications and a 5–7 day shopping mall activation with 70K+ daily visitors.
Partner & Delivery Coordination
Worked with external partners across event operations, print production, and development, aligning specifications, feedback, and delivery timelines.
